How VISER X Improved Performance with ProKPI
Published November 7, 2024

VISER X has been a proactive organization for over 9 years. However, our transformation to a 360-degree digital marketing agency brought a heavy load of workflow, which complicated managing employee progress in the targeted time, and we had down performance.

So we developed the featureful KPI management system, ProKPI, that will track our progress and mark the uncompleted works with ease! In this article, we will share how VISER X has improved performance with ProKPI. So, let’s witness our experience now!

Why Did We Need a Broad KPI Management System?

Nowadays, all small businesses invest in SEO. So we have to serve a ton of clients each month. As a result, we have to assemble a group of teams containing project managers, SEO analysts, off-page SEO executives, content writers, and web publishers. 

With this kind of large team, it became a challenge to effectively track employee performance and align individual goals. The lack of a robust performance management system pulled us back due to—

  • Hindering their ability to measure progress and goals
  • Identifying areas for improvement in daily work
  • Reward top performers and encourage low performers

How was ProKPI Made Within a Few Months?

To address these issues, VISER X turned to our proficient software development team. We requested them for software that has never come before in the market. The software development team assigned a QA checker to list the problems, so that they find out the solutions and results.

How VISER X Found The KPI Problem?

Before implementing ProKPI, VISER X encountered several significant challenges:

  • Inefficient Performance Tracking: From the beginning, we used manual processes and spreadsheets to track employee performance. It was time-consuming while being error-prone data management. Besides, there were a lack of real-time insights into employee progress and performance trends.
  • Lack of Clear Objectives and Goals: Our employees often lacked a clear understanding of their roles, responsibilities, and expectations. Especially, the goals were not aligned with the overall company strategy. So, we used to get misaligned efforts and reduced productivity.
  • Difficulty in Measuring Employee Progress: The traditional performance reviews were infrequent and often subjective. Management had limited ability to track and measure key performance indicators (KPIs) that directly impact business outcomes.

How VISER X Invented the Solution?

The plan and design of ProKPI appeared as the ideal solution to address VISER X’s performance management challenges. We needed a tool with various features designed to streamline performance tracking, goal setting, and employee development.

We Found out the Solution to Performance Tracking:

  • ProKPI must provide a centralized platform for managing and tracking KPIs across the organization.
  • There should be real-time dashboards and reports to enable managers to monitor employee progress and identify potential issues early on.
  • It should contain completely automated performance reviews to streamline the review process and provide timely feedback to employees.
  • ProKPI facilitates the setting of clear, measurable, achievable, relevant, and time-bound (SMART) goals, ensuring alignment with the company’s strategic objectives.
  • There must be advanced analytics capabilities that allow managers to analyze performance data and forward and backward data.
  • Our employees must be their performance metrics, goals, and feedback through a user-friendly self-service portal.

How ProKPI Improved Performance of Employees at VISER X?

The implementation of ProKPI at VISER X was a smooth and efficient process. The system was quickly adopted by employees and managers alike! We are thankful for its intuitive interface. 

Here is the impact of ProKPI on the VISER X workstation:

Improvement 1: Improved Performance Tracking

After having ProKPI, the supervisors and project managers can monitor the overall goals of any quarter or year in real-time. So, you already guessed it is highly efficient to identify our performance gaps and take corrective action promptly.

Furthermore, the managers can allocate resources correctly by observing the saved data-driven insights. Now, everyone knows what they must do at certain times so they do not forget any urgent tasks.

Improvement 2: Concise Goal Setting and Alignment

What do you need for productivity? 

At VISER X, we need clear, measurable, and aligned goals. When we implemented ProKPI, we had regular performance reviews. It enhanced our scope of open communication and accountability.

As a result, each of our team leaders can investigate the unfinished products and learn what causes the delay. It is beneficial to improve the employee’s productivity and responsibility as well as the managers.

Improvement 3: Increased Employee Engagement and Motivation

ProKPI has self-service portals. After discussion with the project managers, employees can set their goals. So, the employee self-service portals always influence employees to take ownership of their performance. 

Moreover, employees can receive rewards for top performance after checking and completing the goals. The programs have motivated our employees at VISER X to strive for excellence.

Improvement 4: Positive Impact on Overall Business Performance

We noticed that improved employee performance directly translates into increased revenue and profitability. Data-driven decision-making has optimized resource allocation and operational efficiency.

Why ProKPI Impressed Thousands of Business Organizations?

Yes, some companies had other automated systems to track the employee KPIs. But most of them were not secured. It means, anyone could have changed the data by mistake. And the system was not customizable to everyone.

But when our developer launched ProKPI, they made sure the super admin could assign the role and position for the guided access. That means you can do this when you are doing a custom project, and you are about to set a different person from the hierarchy as the supervisor!

More surprisingly, new users can explore the ProKPI training guide to understand each and every feature. This way, business organizations get a sustainable solution for their employee evaluation system and project record system. 

What Our Team Learnt from ProKPI?

We learned so much from the software that we developed. Actually, the window based SMART goal settings made a competitional advantage, where an employee tries to break his or her own records, not the colleague’s! Let’s have a look at some of the lessons we learned:

Leadership Commitment

Strong leadership support is essential for successfully adopting and utilizing a KPI system. A tool like ProKPI provides the leader all the freedom of work to evaluate each individual performance without hesitation and embarrassment.

Clear Objectives

Clearly defined KPIs and goals are mandatory for company success. Otherwise, employees will leave after not having realistic goals. Whereas, ProKPI constantly reminded us about the goal and objectives to keep us in the line.

Final Thoughts

ProKPI has revolutionized performance management at VISER X. As you know, KPIs are the number 1 factor for tracking performance. However, manual management is inefficient these days. So, KPI software like proKPI automates this process with customizable dashboards, data integration, automated alerts, goal setting, collaboration, and mobile access. That is what every IT agency needs.

FAQs

How to use ProKPI in an SEO campaign?

During the SEO campaign, each team member must check the SEO benchmarks. So you can use ProKPI and set your goals to complete each benchmarking for each project. Our employees follow this method, and we know their work in a particular part of the campaign.

How does a company get benefits from KPI software like ProKPI?

KPI software, like ProKPI, offers a structured approach to measure progress toward goals. You can regularly track key metrics, and your businesses can identify weak areas for improvement. Also, you can reward employees after doing tasks to motivate them.

How can one test and buy ProKPI?

ProKPI has a DEMO version you can use and test the interface. It has limited features, but you can navigate both as an employer and an employee. If you are convinced, visit the pricing page and purchase the package suitable for your office.

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